Attention: Café Buyers…Is Current Financial Crisis Bad news or Opportunity for You?

It’s Rita the Café coach here.

I just got off the phone with a café buyer from Queensland, who was very excited that he has just taken over a café for FREE…that’s right, for NOTHING!

The previously café owner went bankrupt and he walked into this near new café fully equipped with everything: the commercial kitchen, display fridges, coffee machines, tables and chairs, plates and cups the whole lot…worth at least $100,000. All he needs to do is open the door tomorrow and start collecting money!

Over the past few months, I have been inundated with calls from café owners complaining times are tough, sales are down, and cash is tight. Is it ready all dooming and glooming? What does it mean to you when you are looking at buying or starting a cafe?

The bad news is, many café businesses won't make it!

The Good news is, with every crisis comes opportunity... but only for those who have the knowledge and know the secrets to café building strategies.

One of my students told me that he bought a café for half of the listed price because the owner is tired, stressed and ready to walk out of the door! He’s been looking for opportunity like this for the past 6 months…

So here’s the GOOD NEWS for you…there are plenty of bargains out there if you know how to spot them, and know how to turn them around…you’re about to discover an easy way to buy and build your dream cafe business, quickly, easily and without any fuss, In fact, I guarantee to show you in One Intensive day on Saturday 30 October 2010, you will Discover How to Master the Most Valuable and Profitable Skill needed to Make Tens of Thousands of Dollars In Your Dream Café Business…

Here is the Café building Program I’ve put together to share my secrets… If you’d like to buy, start or sell your café at a profit, this course is going to be The most profitable and important thing you do all week, all month, maybe this year.

Here’s just a mere glimpse of what you’ll discover…

1. How much you should pay for a café, not just what the seller/business broker would like you to pay
2. What’s the industry Benchmark for cafes and why you need to know this
3. How to review and verify the figures even without the books
4. How to put together an offer and secure a hot deal
5. How to understand the jargons in the "Business for Sale" section such as 3x3x3, 5+5 lease. What does 15 kilos coffee mean?  What’s wi/wo (walk in/walk out)?
6. How to read and understand a Trading Statement
7. How to negotiate an offer that allows you to back out of the deal in case you don't like the cafe even after the trial period.
8. How to make money when you buy a cafe not when you sell
9. 10 Laws on buying a cafe
10. How much does it cost to set up your own café
11. Why negotiating a great lease will make you money even before you start trading
12. Why a bad lease term could cost you thousands of dollars
13. How one of my customers got 92 New Customers in 89 days spending only $440 and making $21,528 in Net Profit after all expenses!
14. How to apply some simple, effective and creative marketing strategies to boost your sales without spending thousands of dollars on ineffective advertising
15. How to make an extra $100,000 in the next 12 months!

…You also get a workbook chock full of examples so you can copy my moneymaking secrets. PLUS, swag of bonuses if you sign up early!

Here’s what one of our previous students said about the café workshop:

“With the knowledge we gained from the course we were able to confidently negotiate a cafe for half it's listed value. We found relief with the understanding of how to negotiate through the legal procedures of a business structural setup. Now running our café for the last 3 months, we are glad that the takings of the business have increased by 30%.”
…Grant & Angie, Café Tazza, 10/ 98 Dover St Richmond. (03)9598 0865

So here is your chance to book into our Café Start Up Workshop , learn the secrets and SAVE $500 Early Bird special!

To grab your seat, follow the instruction below. You can book over the phone or fax/mail the application form to my office. But don’t delay…rush to claim your seat. You’ll kick yourself if miss this event.

Dedicated To Increasing Your Profits,

Rita Zhang
The Café Coach
First Floor, 225-229 Victoria St, West Melbourne 3003
Free call: 1300-223326 (1300-Café-Coach)
Fax: 03-9326 6311  
info@café-coach.com.au     www.café-coach.com.au
PS. Remember when you enrol, you can use immediately your bonus gift of 2 half hour one-on-one coaching to help you buy and build your dream café.
PPS. See below for what our student say about this workshop.

Here’s What Our Clients Say:

Almost 75% of people took up the offer and this brought a lot of new customers in a short space of couple of weeks…
When I decided to advertise in the local newspaper, Rita helped to critique the ad by pointing out the importance of a good catchy headline and a strong offer to get people in. During the 6 weeks campaign, we had many locals came in as a result of this newspaper ad. In the last 3 month, our café also had 2 local newspaper editorial write-ups and this again has brought many new faces to our café. Customers often comment that we make the best coffee in Torquay. We are proud to be able to provide quality coffee to Torquay community. We look forward to our peak season in summer…Andy Brett, C room, Shop 20, Surf City Plaza, 61 Surf Coast Highway, Torquay.
Phone (03) 5261 9783
**Café Coach’s note: Andy completed the Café Entrepreneur’s Bootcamp 2 weeks prior the opening of his shop in Torquay before Easter 2008. With no prior experience running a café, Andy went from being a novice to a professional in the space of just a few weeks! Within a matter of just a few months, The C Room has become THE coffee hotspot of Torquay and the business is absolutely thriving. Andy will be very happy to talk to anyone who is buying/starting/running their own cafes on (03) 5261 9783